Why make it?

CatalystQUE is a quote tool (not a CRM) but happens to do a damn fine job at managing client details and keeping notes on them at the same time!

A number of clients and friends have been asking why did I create CatalystQUE, as it runs very close to a CRM and I always said I’d never venture into the CRM market as it is exceptionally crowded and more often than not most IT companies go down the path of building a CRM at some stage or another – so why did I venture in to this realm? 

Its quite simple really. CatalystQUE is not a CRM.

It’s a tool that is designed to produce exceptional quotes in a consistent format with all the correct details and legal stuff that sales people often forget or feel the need to change to “get the deal done”.  Of course it does a great job at maintaining client information, their mood on the experience of the sales process and has great sales reports so could very easily be mistaken the best CRM tool for a sales person in the world! 

CatalystQUE has been designed around the quote as that is the most commonly used part of a CRM by sales people and the most overlooked.  Most tools priority is building great reports for the management team not the actual users.

For this reason CatalystQUE was built to be as simple as possible.  Sales people, in most cases, are notoriously lazy when it comes to reporting or paper work and will avoid putting in to much information (just enough to satisfy management and to close the deal) so CatalystQUE is nice and simple with as few “clicks” as possible.

To sum it all up a few years back a number of my friends and employers would often joke about my client management – which in effect was a pile of business cards scattered on my desk.  In response to their light hearted jibs I created Table top CRM – the Wolds best CRM for small business ever!  Check out the site for more information and a laugh. 

This time around I thought I’d build it properly as the demand is still there for a sales tool designed by sales people for sales people! 

So … get in the que!


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